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**JackTimQSR** · 02-10-2012, 12:07 AM

Might look the same, but ergonomically, it's perfect. Most phone manufacturers know people don't want sharp corners; my old Nokia 3330/3310/3210 all had rounded corners.

My point still stands: can you imagine a world where companies patented shapes? Can you imagine what we'd be using now if Microsoft patented overlaying windows. What if Coca-Cola managed to patent the typical 2l bottle shape?

Can you imagine a world where one futuremark reader bothered to read the post of another? I said TOUCHWIZ, as such a Samsung fanboy you should instantly know that I'm talking about the interface.

That and I have argued against being able to patent shapes several times in the past.

Incidentally, coca-cola have several design patents against their vessel designs and they enforce them religiously. We have been pulled up a couple of times by their legal department for using the wrong capitalisation (if anyone cares, in legal text diet Coke is not a capital D and elsewhere it is....apart from a few cases) or for changing the dynamic ribbon (the last time was for accidentally rotating it by about three degrees).

The reason these companies are so anal about it is because their brand is basically their whole company when it comes to retailing.

02-10-2012, 12:07 AM	#55
JackTimQSR Join Date Oct 2005 Posts 582 Senior Member	Might look the same, but ergonomically, it's perfect. Most phone manufacturers know people don't want sharp corners; my old Nokia 3330/3310/3210 all had rounded corners. My point still stands: can you imagine a world where companies patented shapes? Can you imagine what we'd be using now if Microsoft patented overlaying windows. What if Coca-Cola managed to patent the typical 2l bottle shape? Can you imagine a world where one futuremark reader bothered to read the post of another? I said TOUCHWIZ, as such a Samsung fanboy you should instantly know that I'm talking about the interface. That and I have argued against being able to patent shapes several times in the past. Incidentally, coca-cola have several design patents against their vessel designs and they enforce them religiously. We have been pulled up a couple of times by their legal department for using the wrong capitalisation (if anyone cares, in legal text diet Coke is not a capital D and elsewhere it is....apart from a few cases) or for changing the dynamic ribbon (the last time was for accidentally rotating it by about three degrees). The reason these companies are so anal about it is because their brand is basically their whole company when it comes to retailing.
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