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Old 01-17-2010, 06:01 PM   #1
polleroy

Join Date
Oct 2005
Posts
372
Senior Member
Default Is anyone selling their mashups as marketing tools
There appears to be a growing trend for companies to utilise mashups as a marketing device, particularly to appeal to a younger audience.

Companies are enlisting the help of known mashers to create tunes for their marketing campaigns.

Audiences are then listening to a mashup will get to know the brand based on a beat, attracting the younger audience to think the company is "hip".

I'm interested if you have got into this gig at SuS?
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