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Old 01-09-2011, 07:22 PM   #1
I9dydJrX

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Nov 2005
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Default Any really good books on business? Especially business models, earning logic, etc.
I don't have any answers, but would also find these kind of books helpful.

It seems that really what is lacking is knowledge about basic marketing. Characterization of the market, how to price, how to sell. It is no wonder that early-stage investors go directly to the basic marketing story in order to judge the business model -- e.g., how big is the market and how much of the market can you address with your product.

In my own case, I've come up with and manufactured what I believe to be outstanding products, but have been caught up with the ???? step because the addressable market was way too small.
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Old 01-09-2011, 07:47 PM   #2
gorbasevhuynani

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Strangely, I'm not having any problem with marketing. I figured that would be the hardest part, but whatever I can grow has been selling at better than expected prices. I don't even haggle... can't even fill the orders we get. I just need to be a better farmer.
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