[EdwinB]

Why is video a popular choice for marketers?
A recent study by HubSpot found that 99% of marketers currently using video reported that they plan to continue doing so over this year. No less than 95% of them plan to increase their video investment. Video marketing has seen a steady increase in popularity like download tiktok without watermark in recent years, but the COVID-19 Pandemic triggered a rapid rise in video content creation. While the world was forced to stand still, marketers needed to connect with consumers from their homes, and video content quickly became the most popular answer.

As people found more time on their hands, they headed to social media as a form of escapism. Video content allowed brands to build deep connections with the consumers and showed the realistic side of businesses that consumers love.

[Aljasnie]

Why is video a popular choice for marketers?
A recent study by HubSpot found that 99% of marketers currently using video reported that they plan to continue doing so over this year. No less than 95% of them plan to increase their video investment. Video marketing has seen a steady increase in popularity like download tiktok without watermark in recent years, but the COVID-19 Pandemic triggered a rapid rise in video content creation. While the world was forced to stand still, marketers needed to connect with consumers from their homes, and video content quickly became the most popular answer.

As people found more time on their hands, they headed to social media as a form of escapism. Video content allowed brands to build deep connections with the consumers and showed the realistic side of businesses that consumers love.

Originally Posted by EdwinB

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