DiscussWorldIssues - Socio-Economic Religion and Political Uncensored Debate - View Single Post - Making Güeras: Selling white identities on late-night Mexican television

**Foucceedo** · 02-12-2012, 10:43 AM

Mexico discriminates against us gueros/gueras. I dont see them much on tv nor in modeling, not many Miss Mexico have been blonde.

Then again, what % of the population is blonde? How often do you see indo-mestizo or indigenous models or actors relative to the percentage of the population they make up? One would think Mexicans look like Alteños on average going solely by telenovelas. Pred. European people, dark or light and fully white or not, are overrepresented in the media.

However, that's not to say there's no discrimination against güeros. Thoughlight eyes, light hair, and pred. European features might be idealized to a certain extent, "güeros" are often not considered as "true" Mexicans by our own compatriots. It's not a phenomenon restricted to Chicano prison gang films.

I've heard people consider only the Amerindians as "true" Mexicans. Ironically perhaps, many Amerindians don't care about or identify with the Mexican state, preferring to stick to their own nations, which have existed for far longer than 'Mexico' in many cases. If anything, independent Mexico is largely a creation of the criollo elite of the 19th century who sought to overthrow the peninsulares and install themselves as rulers. Perhaps even more importantly, criollos didn't want the Cadiz Constitution to be implemented in New Spain as it would have weakened their position and empowered the non-whites.

02-12-2012, 10:43 AM	#17
Foucceedo Join Date Oct 2005 Posts 420 Senior Member	Mexico discriminates against us gueros/gueras. I dont see them much on tv nor in modeling, not many Miss Mexico have been blonde. Then again, what % of the population is blonde? How often do you see indo-mestizo or indigenous models or actors relative to the percentage of the population they make up? One would think Mexicans look like Alteños on average going solely by telenovelas. Pred. European people, dark or light and fully white or not, are overrepresented in the media. However, that's not to say there's no discrimination against güeros. Thoughlight eyes, light hair, and pred. European features might be idealized to a certain extent, "güeros" are often not considered as "true" Mexicans by our own compatriots. It's not a phenomenon restricted to Chicano prison gang films. I've heard people consider only the Amerindians as "true" Mexicans. Ironically perhaps, many Amerindians don't care about or identify with the Mexican state, preferring to stick to their own nations, which have existed for far longer than 'Mexico' in many cases. If anything, independent Mexico is largely a creation of the criollo elite of the 19th century who sought to overthrow the peninsulares and install themselves as rulers. Perhaps even more importantly, criollos didn't want the Cadiz Constitution to be implemented in New Spain as it would have weakened their position and empowered the non-whites.
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